Lumene Group to Achieve End-to-End Supply Chain Planning with RELEX
Nordic beauty company to incorporate comprehensive supply planning capabilities to support business growth.
Plan better. Sell more. Waste less.
RELEX Solutions unified platform provides one source of data and visibility to help retailers, wholesale companies, and consumer packaged goods manufacturers align and optimize demand, merchandise, supply chain, and operations planning across the end-to-end value chain.
Our vision is to increase resiliency and efficiency in the consumer goods value chain.
RELEX boosts sales while promoting environmental sustainability
With AI-driven insights and automation, the RELEX platform ensures high product availability, reduces excess stock, and promotes sustainable practices, enhancing both efficiency and profitability.
Establish precise and efficient planning
Integrate demand forecasting, merchandise planning, supply chain optimization, and operational execution into one platform. Utilizing advanced analytics and machine learning, RELEX enables precise planning, reducing uncertainties while enhancing efficiency across the supply chain.
Respond quickly to market changes
Increase product availability with RELEX by accurately forecasting demand and managing inventory levels. Our end-to-end approach drives revenue growth and enhances customer satisfaction by preventing stockouts and overstocks, so products are available exactly when customers want them.
Increase efficiency to shrink waste
Reduce excess stock and spoilage through precise demand forecasting and replenishment while improving inventory management with RELEX. By optimizing the entire supply chain, retailers, wholesalers, CPG, and manufacturers can reduce waste, operational costs, and their environmental footprint.
What makes RELEX different?
A business built on science
Though it began as a startup in Finland, today, RELEX is a global company with over 1800 employees in 21 countries.
Frustrated by the enormous amount of wasted products, time and money in the consumer goods value chain, three Finnish supply chain scientists —Mikko Kärkkäinen, Johanna Småros, and Michael Falck — founded RELEX in 2005. Their goal was to make the consumer goods value chain more efficient, more adaptive to change, and more responsive to consumer demand.
Powered by AI algorithms and machine learning technology, RELEX delivers a collaborative solution to optimize the end-to-end value chain.
Origins of the RELEX name
RELEX is an amalgam of the words “Retail” and “Excellence.” It reflects our focus on providing excellent solutions for the retail industry with the goal of making the consumer goods value chain more efficient and adaptive to change.
RELEX in numbers
2005
RELEX founded
2,000+
employees
21
offices around the world
We treat our customers and colleagues as friends
RELEX strives to be a good company to work with, a good company to work for, and an overall good corporate citizen. Our past and future success is based on staying true to our core values.
The customer is a friend
We have close and honest relationships with our customers. We’re working as a team towards the same goals, and our customers’ success is a shared victory.
We provide measurable value
We’re highly driven to deliver the best solutions to our customers. Our work has a positive, direct, and measurable impact, it increases sales and sustainability, and it decreases food waste and CO2 emissions.
The colleague is a friend
Our colleagues are smart and always available to help when needed. We don’t foster internal competition — instead, we share our triumphs and failures together.
Put an end to stupid things
As a high-growth company, we continuously adjust how we work to adapt to an ever-changing environment. We test new ideas, keep the good ones, and toss those that don’t add value.
Life is supposed to be fun
We’re serious about what we do, but we don’t take ourselves too seriously. There are always new challenges to test our skills, and we make time to have fun while solving them.
Technology that delivers value
We help companies across the world sharpen their competitive edge while making their businesses more sustainable. Our market-leading, unified supply chain, and retail planning platform drives record-high product availability, increased sales, improved sustainability, and the best return on investment in inventory, space, workforce, and capacity.
Plan, balance, and optimize your end-to-end supply chain
RELEX advanced forecasting and replenishment solutions offer precise demand forecasting through machine-learning algorithms, leading to optimized inventory management for retail and manufacturing operations.
The RELEX unified platform facilitates seamless collaboration across all parts of the supply chain, from suppliers to distribution centers to store shelves, enhancing visibility and control. This integration enables retailers to respond swiftly to changes in demand, market trends, and supply chain disruptions, ensuring high product availability and customer satisfaction.
RELEX ensures product availability while minimizing waste and spoilage, resulting in a more efficient supply chain, reduced costs, and improved customer satisfaction through better product freshness and availability.
RELEX & sustainability
One of our main goals is to make the consumer goods value chain more efficient and reduce waste. Across the globe, food waste accounts for 8-10% of yearly global greenhouse gas emissions. We are proud of the fact our food retail and wholesale customers are typically able to cut their food waste by 10-40%.
In 2023, RELEX helped food retail customers worldwide save an estimated 280 million kg of food waste across the supply chain through more accurate forecasting and inventory optimization, which is equivalent to more than 950,000 tons of CO2.
Learn more about RELEX
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Latest news
RELEX Demonstrates Proven AI-driven Retail and Supply Chain Advancements at NRF 2025
Arming retailers with strategies to predict inventory needs, smartly price products to sell, and optimize store shelves effectively, along with interactive demos, and a Big Ideas Panel with leading retail, grocery, and wholesale brands.
Grupo Juguetron Selects RELEX Solutions to Optimize Supply Chain and Boost Retail Performance
Mexico’s largest toy retailer enhances efficiency and customer experience with advanced demand forecasting and replenishment solution.
Ready to transform your supply chain & retail planning?
We’re happy to discuss your business needs and share how our market-leading, unified platform can help you drive profitable growth across your sales and distribution channels. Discover why top industry analysts position RELEX as Leaders in the market.