Digital Marketing Manager,APAC
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We’re looking for an experienced Digital Marketing Manager to support our expansion in the Asia Pacific region.
Together with our current APAC field marketing team, you will support the development and execution of the regional marketing plan. Your goal is to drive regional demand generation and increase pipeline influence to support our plan to humbly dominate the global market for supply chain & retail planning software.
You will work closely with field marketing, sales and business development team for designing and implementing impactful digital campaigns and webinars that generate new pipeline and increase brand awareness to support our rapid growth in APAC market.
With rich contents that global team created, you will be responsible for selecting the most suitable contents for APAC market, personalize them to address APAC market messaging, and distribute to our target markets in SEA and ANZ regions thru varies digital channels (such as retail associations, local 3rd party agencies, social platforms, etc.) to drive great responses and generating qualified leads.
What you’ll be doing:
- Work in close alignment with global campaign team and regional sales, marketing teams to plan and execute digital marketing strategies for SEA and ANZ region
- Plan and execute multi-channel campaigns for target accounts in the region
- Plan and drive the success of local webinars across APAC
- Personalize and replicate global campaigns and webinars in APAC region
- Work with Business Development team to ensure leads follow up and conversions
- Partner with local agencies on content distribution to target accounts
- Work with global digital marketing team on social media advertising and paid ads
- Keep improving local digital strategy and grow local channels to drive better ROIs from digital activities
- Work with Central Marketing Functions to leverage corporate wide marketing capabilities and ensure compliance to corporate marketing standards around Brand, social media, and campaign
- Liaise and work closely with alliances partners on co-marketing efforts
- Measure and report out on all campaign results and ROI. Monitor, analyze and share recommendations for future plans with the marketing and sales team
- Other responsibilities that support team success
What you’ll bring to the table:
- Degree holder, preferably in marketing or related discipline
- 5+ years of experience in B2B SaaS marketing
- Experience in digital marketing, specifically in leads generation via local channels such as associations and local agencies, etc.
- Experience in field marketing or leads generation in SEA and ANZ
- Experience in running highly targeted marketing activities; ability to create compelling messages tailored to the nuances of each account
- Excellent written and verbal communication in English
- Outstanding skills in project management, prioritization, and planning & execution, with effective time-management and multi-tasking skills
- Experience in a B2B fast-paced and high-growth environment
- Experience partnering with sales and business development teams
- …and of course, the ability to have fun while working!
What we consider as a bonus:
- Ideally based in Bangkok,Thailand
- Experience with marketing and sales tools such as HubSpot, 6sense and Salesforce
- Experience in the retail & supply chain planning industry
- Experience in Japan market
- Proficiency in another Asian language
What we offer you in return:
- A front row seat in a rapidly growing and international software company
- Respectful and professional, yet easy-going atmosphere where individual thinking is encouraged
- Flexible working hours and the opportunity to work remotely from your home office
- Challenging tasks and responsibilities from day one
- Great possibilities for personal growth and to influence the future path of the company
- Over 2000 energetic, ambitious, and fun colleagues internationally
About RELEX:
RELEX Solutions provides a unified supply chain and retail planning platform that aligns and optimizes demand, merchandising, supply chain, operations, and production planning across the end-to-end value chain. We help retailers and consumer goods companies like Siam Makro, CJ express, Coles Supermarket, 7-11 to drive profitable growth across all sales and distribution channels, leading to higher product availability, increased sales, and improved sustainability.
RELEX Solutions is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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