Suomalainen Kirjakauppa Integrates CO2 Analytics from RELEX Solutions for Enhanced Emissions Reporting

Finnish bookstore chain leverages advanced analytics to streamline emissions tracking and support sustainable growth.

Suomalainen Kirjakauppa, Finland’s largest nationwide bookstore chain, has expanded their use of RELEX Solutions, a provider of unified supply chain and retail planning solutions, by implementing CO₂ Analytics functionality that automatically tracks and reports the CO₂ emissions of purchased products and transportation. With this implementation, Suomalainen Kirjakauppa aims to utilize the data to support their environmental responsibility goals and reduce their environmental footprint.  

Founded in 1912, Suomalainen Kirjakauppa offers a wide selection of books, office supplies, gifts, and craft supplies. As part of the Otava Group, one of Finland’s leading diversified media group, they are committed to monitoring and developing their environmental activities and have enacted various environmental responsibility measures. This includes calculating their carbon footprint and setting emission reduction targets based on these calculations.  

RELEX CO₂ Analytics offers comprehensive visualization and reporting features, allowing Suomalainen to monitor emissions at various levels, from individual products to the entire supply chain. With the tool in place, they can view and analyze CO₂ emissions data, providing valuable insights for more sustainable assortment and supply chain planning. They can also identify key areas for improvement and implement targeted measures to reduce its carbon footprint.  

“Sustainability is one of Suomalainen’s core values, and undertaking extensive reporting is a crucial part of demonstrating our commitment to environmental sustainability. Having utilized RELEX for many years, and with most our data already housed on the system, it is the ideal platform for calculating our emissions for purchased goods and transportation. The integration will save us significant time and effort in reporting and enable us to make data-driven decisions that support our sustainability goals,” said Pekka Kuurne, Head of Development, Data and Logistics, Otava. 

“With CO₂ Analytics, Suomalainen Kirjakauppa will unlock faster reporting, simplifying their emissions tracking and reporting processes. This collaboration highlights the agility of our solutions to uncover valuable insights and support the reduction of their environmental footprint. We look forward to supporting Otava to continue to set a benchmark within the publishing industry,” said Johanna Småros, Co-founder, RELEX Solutions.